Suicide And Its Relativity To Stephen KingS Suffer The Little C

Self destruction And Its Relativity To Stephen KingS Suffer The Little Children Self destruction and its relativity to Stephen Kings Suffer the Little Children Self destruction is characterized as a deliberate, self-perpetrated passing that happens in all societies and for the most part is executed by individuals who are experiencing a type of outrageous passionate torment and feel incapable to adapt to their issues (Shneidman 6). Self destruction is found in our way of life to be something that happens to just the insane individuals. In any case, actually typical, regular individuals end it all also. Since suicidology is a genuinely new field of logical examination there is still a lot to find out about it. A few hypotheses and other logical data have been found and are fascinating. In Stephen Kings Suffer the Little Children an instructor experiences dread, tension, rout, and preposterous characteristics and the final product was twelve understudies killed the self destruction of herself. These side effects of self destruction are clarified later in the examination paper. Self destruction started being concentrated experimentally barely one century back by a man named Emile Durkheim. However, the particular investigation of the causes related with self destruction and self-destructive practices, too the evaluation, treatment, the board, and avoidance of such practices, has just been recorded in the last 50% of this century (Maris 1). For what reason do people execute themselves? Every day individuals go out into the working environment, school, or an other movement and experience the danger of disappointment; what degree that conceivable danger my influence is an entire distinctive story. We as a whole realize that life is some of the time pleasant, normally standard, and quite often troublesome. We experience joy and bliss alongside satisfaction and love. A lot of our life is likewise taken up by the daily schedule, ordinary, and genuinely unbiased activities of life. At that point on the other side there are the negative feelings that we feel like distress, disgrace, mortification, dread, fear, annihilation, and uneasiness. At the point when we digest these negative feelings mental anguish and unsettling influence can be the outcome (Meyer 23-24). Deplorably, a few people live in a condition of consistent aggravation. This aggravation is at times brought about by physical torment, yet normally mental torment. T he instructor (Miss Sidley) in Suffer the Little Children appears to have educated for quite a while and is exceptionally severe. I accept she got wore out educating and was trusting that somebody will damage her, yet no one could possibly do. So to remunerate she envisioned that the understudies were individually getting insidious beginning with one specific kid named Robert. After class one day she remained in her study hall thinking, What was it I saw when he changed? Something bulbous. Something that gleamed. Something that gazed at me, truly, gazed and smiled and wasnt a youngster by any stretch of the imagination. It was old and it was shrewd and(Meyer 538). This fancy was simply removed from the story is because of mental agony. Mental agony is the principle benefactor of self destruction. Mental torment isn't equivalent to real or physical torment. It is the way you feel as an individual; how you feel in your brain. It alludes to the amount you hurt as an individual. It is m ental anguish; mental torment. Self destruction is never the final product of bliss or happiness. Agony by its very nature makes us need to stop whatever activity we are doing or escape from it (Lester 34-37). At the point when an individual is probably going to take their own life in the close to highlight it is called lethality (suicidality). When managing an exceptionally self-destructive individual, it isn't valuable to straightforwardly address the lethality of their specific circumstance (Shneidman 31). The compelling method to direct a self-destructive individual is to move toward them with the topic of why they are in this circumstance and what mental musings drove them into the condition of executing themselves. You fundamentally attempt to successfully reduce the people deadly contemplations. Annoyance is additionally a key factor in lethality. This is felt torment. Alone, mental anguish isn't deadly, yet blended in with irritation makes a savage recipe for self-caused passing. Irritation supplies the inspiration for self destruction and lethality is the terminal trigger. (Shneidman 32-33). Miss Sidley at long last needed to figure out how to manage felt torment that she

Free Essays on Political Momentum

Political Momentum No one but YOU can forestall backwoods fires. This well known expression, by Smokey the Bear, is an explanation that basically characterizes force. Energy, on account of woodland fires, is hindering force. We've all observed the business, the splendid red Ferrari driving not far off, flicking a cigarette out the window. It rolls onto a heap of dry leaves, and unexpectedly, the leaf is smoking! God help us! The leaves have burst into flames and it is spreading to a close by tree! Before long, close by trees have burst into flames, and along these lines the energy that outcomes in a timberland fire of enormous extents starts from a solitary flash. Such is the situation with ongoing enthusiasm for battle fund change. Just the force it has picked up as of late is definitely not hindering! Along these lines, to respond to the inquiry, WHAT ARE THE CHANCES OF MEANINGFUL CAMPAIGN FINANCE REFORM IN THIS SESSION OF CONGRESS? My answer is that the odds of this are pretty much nothing, in any c ase, this answer is to some degree inadequate. Permit me to develop this by first, refering to past proof of flawed battle subsidize raisers. Second, I will utilize the guides to clarify WHY we need a change. Lastly, I will portray how the ongoing take off on this huge issue has guaranteed its inevitable goals. To start with, permit me to refer to instances of degenerate crusade financing. The campaiging 'business' is anything but a modest venture. The cash that is required to distribute and appropriate phamplets, enlist battle laborers, and purchase broadcast appointment from the media is enourmous! It has consistently been a worry of up-and-comers of significant decisions. All the more as of late anyway has such a discussion surfaces. Permit me to utilize this for instance: According to the Sep. 29th 1997 issure of Time, in 1995 and 1996, tapes were made of presedential espressos Asian officials, individual benefactors, and entrepreneurs. An aggregate of 103 espressos the Democrats rises to 27 million dollars for their reserve raisers. There are later occasions. Accroding to the Oct. ... Free Essays on Political Momentum Free Essays on Political Momentum Political Momentum No one but YOU can forestall woods fires. This axiom, by Smokey the Bear, is an explanation that basically characterizes energy. Force, on account of timberland fires, is impeding energy. We've all observed the business, the brilliant red Ferrari driving not far off, flicking a cigarette out the window. It rolls onto a heap of dry leaves, and out of nowhere, the leaf is smoking! God help us! The leaves have burst into flames and it is spreading to a close by tree! Before long, close by trees have burst into flames, and in this manner the energy that outcomes in a backwoods fire of enormous extents starts from a solitary flash. Such is the situation with ongoing enthusiasm for battle fund change. Just the energy it has picked up lately is definitely not inconvenient! In this way, to respond to the inquiry, WHAT ARE THE CHANCES OF MEANINGFUL CAMPAIGN FINANCE REFORM IN THIS SESSION OF CONGRESS? My answer is that the odds of this are practically nothing, in any case, this answer is to so me degree deficient. Permit me to develop this by first, refering to past proof of faulty crusade subsidize raisers. Second, I will utilize the guides to clarify WHY we need a change. Lastly, I will portray how the ongoing take off on this huge issue has guaranteed its possible goals. To start with, permit me to refer to instances of degenerate battle financing. The campaiging 'business' is definitely not a modest endeavor. The cash that is required to distribute and convey phamplets, employ crusade laborers, and purchase broadcast appointment from the media is enourmous! It has consistently been a worry of competitors of significant races. All the more as of late anyway has such a discussion surfaces. Permit me to utilize this for instance: According to the Sep. 29th 1997 issure of Time, in 1995 and 1996, tapes were made of presedential espressos Asian administrators, individual givers, and entrepreneurs. An aggregate of 103 espressos the Democrats rises to 27 million dollars for their store raisers. There are later occasions. Accroding to the Oct. ...

Customer Diversity and Interaction at Big Heart Foundation, Elements o Case Study

Customer Diversity and Interaction at Big Heart Foundation, Elements o Case Study Customer Diversity and Interaction at Big Heart Foundation, Elements of Customer Service â€" Case Study Example > The paper “ Customer Diversity and Interaction at Big Heart Foundation, Elements of Customer Service” is a fascinating example of a case study on marketing. Customer service can be defined as a collection of activities or services offered to the customers in any social or business set up with an aim of boosting or fostering the level of satisfaction of the customers under consideration. Customer service is an aspect that is common in all fields and the level of satisfaction can be interpreted or determined in different ways depending on the perspective of the customer service. Customer service is an entity common mostly in the business sector. The success of a business largely depends on the number of customers as well as their level of satisfaction. In most cases, the relationship between the number of customers and their level of satisfaction is directly proportional. Thus, in any business endeavor, the more satisfied the customers are, the more of the business will have. Thus, every business would indulge in a regular measurement of the customer service dynamics in their business premises as well as the effects of such dynamics on their performance (Fogli 2006). Customer service in the sports sectorDespite the fact that most sporting activities are not considered as a business activity, sports still remain an activity whose existence depends on participants who are regarded as the customers of the entity in this case. Thus, the success and productivity of the sporting activities largely depend on the satisfaction of the customers (Chen 2013). The quality of service provided by the sporting sector depends on many aspects of sports and how well the aspects meet the sportsmen and sports women's demands. Such aspects include the fun within the sport, the objectives of the sport, auxiliary benefits from the sporting activities such as participant’ s certificates, T-shirts among other kitty’ s. Elements of customer serviceCustomer service as mentioned earlier is the backbone for the success of any business, event or activity whose subjects are customers. Thus, quality customer service delivery, especially in the sports industry, largely depends on some very important aspects. These include. Service delivery personnelThe people who are mandated with the responsibility of delivering the service under consideration must do it in a manner that fosters satisfaction among the customers. The service delivery personnel must, therefore, be trained on how best to dispense their duties within their area of jurisdiction (Fogli 2006). Service delivery processThe whole concept of service delivery should be designed to operate in a manner that ensures the maximum satisfaction of the customers. All aspects that are likely to hinder customer satisfaction can be easily eliminated by modifying the service delivery process whenever such action is deemed necessary (Lash 1989). Physical evidenc eThe environment from which the service is dispensed should be likable and should have the ability to attract more customers. The environments should have attractive features and the whole event, activity or business should foster customer satisfaction with regards to aesthetics as well as mental comfort. Customer interaction at Big Heart FoundationBig heart foundation is a United Kingdom-based organization formed with an aim of fighting heart-related diseased through facilitations such as funds, training and actual treatments on victims with such heart diseases.

Racism and Identity in Ralph Ellison’s The Invisible Man...

In Ralph Ellison’s novel The Invisible man, the unknown narrator states â€Å"All my life I had been looking for something and everywhere I turned someone tried to tell me what it was†¦I was looking for myself and asking everyone except myself the question which I, and only I, could answer†¦my expectations to achieve a realization everyone else appears to have been born with: That I am nobody but myself. But first I had to discover that I am an invisible man!† (13). throughout the novel, the search for identity becomes a major aspect for the narrator’s journey to identify who he is in this world. The speaker considers himself to be an â€Å"invisible man† but he defines his condition of being invisible due to his race (Kelly). Identity and race†¦show more content†¦Kun Jong Lee’s article â€Å"Ellison’s Invisible Man: Emersonianism Revised† distinguishes that the protagonist uses the Emersonian theory to mediate his past and aid him in his search for identity (331). Lee presents the fact that racial differences are clearly evident but affirms that Emersonian theory establishes that despite the social movements of American history such as emancipation, there was still the idea of racial segregation. For example, Emerson makes a note that â€Å"Nations and races, like individuals, have each an especial destiny: some are to rule and others be ruled. No two distinctly-marked races can dwell together on equal terms† (334). Despite the intellectual differences such as the narrator’s eloquent speeches that defined who he was, Emerson still affirms that segregation is in favor of a superior race and that one ethnic group is therefore the dominate race. In Ellison’s novel, the narrator is a clear representation of his African race and therefore struggles in the white cultured society. According to Stark in his comparative article â€Å"Invisible man: Ellison’s Black Odyssey† he references an article by Booker T in which illustrates that â€Å"the invisible man lives through the stages of Black American history: exploitation of the crudest kind by Whites† (60). For instance this is idea is depicted in the Battle royal scene. The narrator is beaten and humiliated for the soleShow MoreRelatedMetaphors In Ralph Ellisons Invisible Man1235 Words   |  5 PagesMetaphors in Invisible Man Ellison uses many examples of metaphors in his novel to convey invisibility, especially with references to music, imagery, and the use of a nameless character. With literature that challenged the accepted ideals surrounding that time period, Ellison expresses his thoughts by comparing an invisible man to various relatable subjects in life. When the narrator firsts starts on his journey and gets constantly bumped, he states that â€Å"You constantly wonder whether you aren’tRead MoreThe Tone and Style of Ralph Ellisons Battle Royal Essay963 Words   |  4 PagesA short analysis of the major theme found in Ellison’s Battle Royal, supported by a literary criticism dealing with the tone and style of the story. Introduction: Ralph Ellison’s short story, Battle Royal, is mainly an account of the African American struggle for equality and identity. The narrator of the story is an above average youth of the African American community [Goldstein-Shirlet, 1999]. He is given an opportunity to give a speech to some of the more prestigious white individuals. HisRead MoreRalph Ellison’S Novel, Invisible Man Serves As A Cultural1408 Words   |  6 PagesRalph Ellison’s novel, Invisible Man serves as a cultural ethnography of the African American condition in the 1950s. 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From its â€Å"wide-mouthed, red-lipped, and very black† features, to its suggestion of a black man entertainingRead MoreAnalysis Of Invisible Man By Ralph Ellison1665 Words   |  7 PagesRyan LaFleche 2-21-16 Dr. Valkeakari AMS 365 The Complexity of Identity in Invisible Man by Ralph Ellison Invisible Man (1952), written by Ralph Ellison, tells the story of a young, college- educated African American man struggling to survive and succeed in a society that is racially divided that refuses to consider him to be a human being. Taking place in the late 1920s and early 1930s, this novel describes the extraordinary journey of an unnamed African AmericanRead MoreRevelations Of The Fictional Characters Of Ralph Ellison s Invisible Man1402 Words   |  6 PagesDrew Wiseman Mrs. McElroy AP English 12 September 3, 2012 Revelations of the Protagonist In Ralph Ellison’s Invisible Man, the main character goes through a spiritual realization just as Meursault does in Albert Camus’ The Stranger. In the Invisible Man, Dr. Bledsoe leads the protagonist astray to the fabled Harlem of New York City. Once the narrator arrives in Harlem, it becomes apparent that he was sent to Harlem as a punishment and has been permanently expelled from black college. The narratorRead More Essay on Race in Invisible Man and Black Boy1153 Words   |  5 PagesThe Question of Race in Invisible Man and Black Boy      Ã‚   In the early twentieth century black American writers started employing modernist ways of argumentation to come up with possible answers to the race question. Two of the most outstanding figures of them on both, the literary and the political level, were Richard Wright, the most important voice in black American literature for the first half of the twentieth century (Norton, 548) and his contemporary Ralph Ellison, one of the mostRead MoreInvisibility in Invisible Man by Ralph Ellison Essay958 Words   |  4 Pagesunseen by anyone. In popular media, the hero is also often portrayed as being invisible, going behind the enemys back to complete his or her mission. In Ralph Ellisons Invisible Man, this view of invisibility is reversed; rather than being invisible and getting noticed, a man is in plain sight of everyone- however, due to a slew of stereotypes and prejudices, nobody recognizes what he accomplishes. Beginning his journey as a man who stays out of the way by doing w hat he is told, he is quickly forced

National Institute Of Mental Health Essay - 727 Words

National Institute of Mental Health: Panic disorder The National Institute of Mental Health (NIMH, 2015) mission is to transform the understanding and treatment of mental illnesses (NIMH, 2015). NIMH try to accomplish this though clinical research, so they can prevent and cure people. Their goals are to promoting the discovery of the brain, so they can find the cure for the mental disorder, and developing new intervention that ingrate the need and support for people with mental illnesses (NIMH, 2015). The NIMH does research on several mental disorders like depression, eating disorder, schizophrenia, social phobia and panic disorder. Panic disorder is a serious mental disorder, which is a sudden attack of fear (WebMD, 2015-2016). People have those attacks without warning and can happen when a person is not in danger. Symptoms include sudden and repeated attacks of fear, racing heart rate, sweating, trouble breathing, dizziness and chest pain, stomach pain and avoidance of place wher e attach have occurred in the past (Panic Disorder, n.d.). Panic disorder affects about 6 million adults, it’s twice as common in women as men, and begin in late adolescence or early adulthood. (Panic Disorder, n.d.). This paper will describe the history of NIMH and current trends and the future of panic disorder. The NIMH has a very long history and has changed some much over the years. On July 31946, President Truman signed the National Mental Health Act, which called for the establishmentShow MoreRelatedThe National Institute of Mental Health661 Words   |  3 PagesThe National Institute of Mental Health has dedicated itself to mental health issues across the board since 1946 when President Harry Truman put the National Mental Health Act in place. 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This disorder goes beyond the typical ups and downs. Bipolar disorder is becoming more prevalent

Brief History of PepsiCo Free Essays

PepsiCo is one of the most successful beverage and snack food business in the world. The company consist of: Frito Lay Co., Pepsi-Cola Co. We will write a custom essay sample on Brief History of PepsiCo or any similar topic only for you Order Now , and Tropicana Products. PepsiCo was funded in 1965 by Donald M. Kendall Pepsi-Cola president, and Herman W. Lay, president of Frito-Lay. Caleb Bradham, a New Bern, N.C. pharmacist, created pepsi-Cola in 1890. Frito-Lay, Inc. was formed by the 1961 merger of the Frito Company, founded by Elmer Doolin in 1932, and the H. W. Lay Company, founded by Herman W. Lay, also in 1932. In 1998 PepsiCo acquires Tropicana Products from Seagram Company Ltd. Anthony Rossi founded Tropicana in 1947. Frito-Lay, Inc was funded in 1961, by merging of The Frito Company and H.W. Lay Company. Today, Frito-Lay brands account for 40% of the world, snack chip industry, and 56% of the U.S. industry. Often, Frito-Lay Company products are known by local names (Matutano in Spain, Walkers in the United Kingdom and others.) Caleb Bradham founded pepsi-Cola in 1890. Brand Pepsi and other Pepsi-Cola products account for nearly one-third of total soft drink sales in the United States, a consumer market totalling about $58 billion. Outside the United States, Pepsi-Cola beverages are available in about 160 countries. Today Pepsi-Cola products account for about a quarter of all soft drinks sold internationally. The company has also established operations in the emerging markets of the Czech Republic, Hungary, Poland, Slovakia and Russia, where Pepsi-Cola was the first U.S. consumer product to be marketed. Pepsi-Cola provides advertising, marketing, sales and promotional support to Pepsi-Cola bottlers and food service customers. This includes some of the world’s best and most recognized advertising. New advertising and exciting promotions keep Pepsi-Cola brands young. Anthony Rossi founded Tropicana in 1947. The company entered the concentrate orange juice business in 1949, registering Tropicana as a trademark. In 1954 Rossi pioneered a pasteurisation process for orange juice. For the first time, consumers could enjoy the taste of pure not-from-concentrate 100% Florida orange juice in a ready-to-serve package. The company went public in 1957, was purchased by Beatrice Foods Co. in 1978, acquired by Kohlberg Kravis Roberts in 1986 and sold to The Seagram Company Ltd. in 1988. Seagram purchased the Dole global juice business in 1995. PepsiCo acquired Tropicana, including the Dole juice business, in August 1998. Today, Tropicana is the world’s largest marketer and producer of branded juices with products available in 50 countries worldwide. The Pest Analysis identifies the political, economical, social a technological influences on an organization. – The production distribution and use of many of PepsiCo product are subject to various federal laws, such as the Food, Drug and Cosmetic Act, the Occupational Safety and Health Act ad the Americans with Disabilities. – The businesses are also subject to state, local and foreign laws. – The international businesses are subject to the Government stability in the countries where PepsiCo is trying get into (underdeveloped markets). – The federal, state, local and foreign environmental laws and regulations. – The businesses are also subject to de taxation policy in each country they are operating. – They also have to comply with federal, state, local and foreign environmental laws and regulations. – The companies are subject to the harvest of the raw material that they use in their snack foods, soft drink and juice, like corn, oranges, grapefruit, vegetables, potatoes, etc. – Because of they rely on trucks to move and distribute many of their products, fuel is also an important subject, so they are subject to the fuel prize fluctuation, and to possible fuel crisis. – Operating in International Markets involves exposure to volatile movements in foreign exchange rates. The economic impact of foreign exchange rates movements on them is complex because such changes are often linked to variability in real growth, inflation, interest rates, governmental actions and other factors. – PepsiCo is also subject to other economical factors like money supply, energy availability and cost, business cycles, etc. – PepsiCo and moreover Pepsi is subject to the lifestyle changes, because of it bases her advertising campaigns in a concrete kind of people with an special lifestyle, it is for that PepsiCo has to pay a special attention on the lifestyle changes. – Particularly in the United States Pepsi drinkers are very defined, there is a kind of people who drinks Pepsi another kind who drinks Coca-Cola, it is for that they have to pay attention to the social mobility for not losing a possible market. – Taking into account that PepsiCo is trying to introduce itself in underdeveloped markets, they have to be careful with the possible problems with the governments of this countries, and with the problems could rise from PepsiCo act with the people of this countries. – PepsiCo is subject to new techniques of manufacturing, for their three business sectors, snack food, juices and soft drinks. – It has to pay attention to the new distribution techniques. – And they have to fix their attention in the competence developed, to know about the new products. The Porter†s Diamond Analysis tries to explain the Competitive Advantage of Nations. There are four attributes of a nation comprise Porter†s Diamond of national advantage, they are: The basic factor conditions are natural resources, climate, location, the more advanced factor conditions are skilled labour, infrastructure and technology. There are some of these factors that can be obtained by any company (like unskilled labour and raw materials) and, hence, do not generate sustained competitive advantage. Even though, we have to take into account that specialized factors involve a heavy and sustained investment, we have to know that if we are able to achieve them, we could generate a competitive advantage. Some of the factor conditions PepsiCo has to take into account, in each country where they want to introduce are – Interest rate. (Short term, long term). We have to know that the nature of a country demand makes PepsiCo dependent on them. For example if in one country exists a sophisticated demand, these customers pressure firms to be competitive. Is for that, firms that face a sophisticate domestic market are likely to sell superior products because the market demands high quality and a close proximity to such customers enable the firm to better understand the needs of the customers, in the same way it is easier spread their firms in the global market. Some of the demand conditions PepsiCo has to take into account en the countries where they want to introduce are: – And with competitors are established in the country. For any company it is really important the Related and Supporting Industry. Knowing who are the range of suppliers, and the related industries, is necessary for deciding where we have to place our company. In some cases the concentration of related and supporting industries provoke the concentration of the similar industries in the same areas. Some advantages and disadvantages of locating close to your rival may be: Some advantages to locating close to your rivals may be: o Potential technology knowledge spillovers, o An association of a region on the part of consumers with a product and high quality and therefore some market power, or o An association of a region on the part of applicable labour force. Some disadvantages to locating close to your rivals are: o Potential poaching of your employees by rival companies and o Obvious increase in competition possibly decreasing mark-ups. Concerning to the strategy and the structure of the firm, they would be conditioned by the tradition of the country. There are different management styles in each country, and besides they vary depending on the industry. PepsiCo has to study the different styles of management, for acting in the best way in each country, adapting its strategy and its structure as far as possible. As far as possible the rivalry, in general is better the national than the international. In the case of PepsiCo (Pepsi); for them it is more advisable that when they are introducing in a new market, its main rival (Coca-Cola) not be positioned or at least it is not to absolute leader of the market. We do the same analysis for the three different markets of PepsiCo: the soft drink market, the snacks market and the chilled orange juice market. We treated the three markets as a the same industry, with some exceptions as the competence Established brands with a lot of experience in the market that a have a good channel of distribution. The brands deliver the products directly to the supermarket, this means that is necessary a big company structure (lorries, warehouses, producing plants, etc.) to arrive at retailers and supermarkets, all of this requires a big investment of money. Well looks that at first sight, suppliers are not a problem because it†s easy to find potatoes, corn and oil suppliers. The problem that we find here is the possibility of variability of prices in the raw materials caused for example by a bad year of harvesting, or there is another petrol crisis. Also in some countries that have not petrol normally fuel petrol is more expensive and the fuel suppliers have an oligopoly of the market. Considering that buyers are the final consumers, we can say that in this markets the consumers get used at one kind of taste, and they have this products for the importance of the brand, it†s a marketing issue as well. In these three markets is quite difficult to find substitutes. More than substitutes we can talk more of fashion, trends, or costumer†s tastes. Suddenly people stop has orange juice for breakfast and take more milk or coffee in mornings. It†s quite difficult to find a substitute for these products because normally the people get used at one kind of taste of cola for example, then is very difficult to try to adapt the public to a new cola. Well these three markets are really full of rivalry. First there is the Cola market where Coca-Cola owns an incredible 51% market share, followed far away Pepsi with a 21% of market share, is very difficult to penetrate in this market. Then there is the Snack market where Lays have the 40% of market share, the second most important brand is Procter Gamble (PG), in this market the shares are more distributed, but still being two majors competitors that have most of the market. An at the last we have the orange Juice market, this maybe is the most open market, there is a lot of competence and there is not a major brand that controls all the market. There are three important brands that have more market share, like Tropicana Coca-Cola Company and Chiquita. Because the company is in a competitive environment is not possible to recover the increasing costs with a higher pricing of the final products. For this reason PepsiCo have special way to purchase the raw materials. They use â€Å"futures contracts† for cover different fluctuation in the raw material market (Primarily oil, corn, fuel, etc.) is like speculate with the market. In Orange juice products, they only use non-concentrate orange juice for creates a very tasty and healthy product completely natural. Pepsi they just create the liquid that is sold to the bottlers, these bottlers then they can the liquid and then is sold to the costumers. PepsiCo owns at same time shares from the four bottlers companies. In fact in the past PepsiCo owned Pepsi Bottling Group, and had as a franchise Pepcom industries INC companies. PepsiCo use the system â€Å"direct store distribution†. This implies that PepsiCo products are delivered to the retailer and put it directly to the shelves, this provide a great business control to PepsiCo, and reduce work to the retailers and that fact give more advantage over most competitors. This is a very powerful tool that PepsiCo use. It would be developed in another chapter. We can consider that the service that makes PepsiCo value is the â€Å"direct store distribution† explained before. Here PepsiCo uses economies of scale. Also the raw materials are bought in future contract to prevent higher costs in the future because the high prices of the raw materials. More than Technology development we can talk of costumer preferences. Is very important to know what the costumers prefers and wants, then is necessary to study the costumers† behaviour. For example Tropicana Twister shelf-stable juice products had a very important volume growth because the PepsiCo relaunched the brand in 1.75 plastic bottles instead of smaller glass bottles. This provides to the costumers more value and convenience. Benefits At PepsiCo’s Worldwide Headquarters  · Bonus opportunities at many levels  · Eligibility for stock options for almost all positions The PepsiCo stock option plan is called SharePower. Here are some of the details:  · Once eligible, you receive PepsiCo stock options normally each year based on at least 10% of your prior year’s earnings.  · Share Power stock options let you purchase shares of PepsiCo stock in the future at a set price.  · You make money if the stock price goes up and you stay with the Company.  · The longer you work for the Company, the more stock options you get. Share Power is one way for PepsiCo employees to share in the success that they create. A Pension Plan fully paid for by the Company.  · A 401(k) Plan which allows you to save up to 15% of your pay on a pre-tax basis and invest in any publicly traded stock or bond or in any of over 200 mutual funds.  · A stock purchase program, allowing you to purchase PepsiCo stock through payroll deductions, with no fees or commissions. In addition, PepsiCo’s portfolio of benefits includes such valuable programs as:  · Matching Charitable Contributions Corporate Officers (Roger A. Enrico) a) Frito-Lays; this product is a Cash Cow for PepsiCo; it generates more cash than it needs to maintain its share market. Frito-Lays is the leader of its market, and it has its principal competitor very far in the market share. PepsiCo should maintain this product, in the same way, and invest its profits in other company products. b) Tropicana; it is a question mark for PepsiCo, it is, due to, it is a new acquisition, and although it is a product leader in its market, PepsiCo has to invest in Tropicana for achieving a bigger market share, and for trying to increase the international market share. c) Pepsi; it is very difficult place to Pepsi, in one of the squares, because in spite of it generates more cash than it needs to maintain its share market, it is not the leader of its market, and we can neither considerate it as a star product, because of the same reason, them it probably could be place, in the middle of the matrix. PepsiCo had reduce the total net sales in 2,000 millions $ during the 1999, this was due to PepsiCo sold the bottling company. But at same time the total sales from the three Business (Snacks, Soft Drinks, Orange Juice) had increase in 4,000 millions $. This means that the company his growing in the markets. Because the selling of the bottling Company the total cost and expenses reduced in 2,000 millions of $. Because the reduced costs and the growth of the net sales in the Snacks, soft drinks, and Orange juice, the company had at the end of the 1999 more profit. (Source: 1999 Annual report of PepsiCo) Resuming PepsiCo had in 1999 a total net income of 2,050 millions $ more or less the same as at 1997 (2,142 millions of $), but with the difference that in 1999 they stop earning money with the bottling company. This means now the company generates more profit. (Source: 1999 Annual report of PepsiCo) Is necessary to emphasise as well that PepsiCo reduced a lot one of the big loans that he had due to PepsiCo didn†t has the necessity of borrowing money. The loan had an amount of 4,53 millions $ and was reduced to 1,55 millions $ in 1999. (Source: 1999 Annual report of PepsiCo) PepsiCo’s earnings per share jumped 17% in the third quarter ended September 2; to $.40 from a pro forma $.34 in the prior year, the fourth consecutive double-digit gain. Revenues grew 7% to $4.9 billion, reflecting strong volume growth in worldwide snacks and juices. Operating profit grew 12% to $826 million as every division generated double-digit growth. Roger Enrico, chairman, said: â€Å"Four consecutive quarters of double-digit EPS growth confirm that PepsiCo today is strong and getting stronger. We are fulfilling our goal of delivering healthy earnings gains generated by volume growth across our portfolio†. This means the company is going well but is not offering more dividends to the shareholders, after some bad years now the company is having n important growing. And this will be reflected in the dividends during the next years. PepsiCo nowadays it is a very strong Company with no financial problems, and with three important brands. Where Frito-Lays is a very Strong brand, World leader in sells in the world snack chip industry, with a 40% of the market share. (Source 1999 PepsiCo Annual report) In the last 3 years the company had increase his sales (without bottling operations) in a 33% since 1997. (Source 1999 PepsiCo Annual report) Pepsi maybe is one of the weakness of PepsiCo, due that is really far away from the leader Coca-Cola in the international market. Pepsi-Cola is the second largest soft drink Company with a 21% of volume, far from the terrific 51% of volume of Coca-Cola. The net sales of PepsiCo had increase in the last 3 years, this is important but is necessary to say that is due the increase in sales only in USA, PepsiCo didn†t growth so much in the international market, what is happening then that only growing in USA. New markets are beginning to open in the world (China, mainly in Asia). The opportunity to enter in the markets where the competence is not established yet. For example in China, China is the country with more population in the world, enter in the Chinese market and establish there before the competence arrive can give to PepsiCo a great opportunity to success in the future. The problem that in these new markets the products of PepsiCo will not have a good welcome by the Asian consumers. The flavours of the products are not really adequate for these countries. Roger Enrico will leave the direction of PepsiCo in 2 years, this can create a little situation of panic inside the Company. The increase the prices of the raw materials or the fuel can cause an increase of the costs, and in the business environment that PepsiCo live is not possible to increase the product price because is a very competitive environment. Until now PepsiCo brand image was very linked to Pepsi image, which has label of second best brand. But in the last four years, that has changed, they have tried to lost the label of ‘loser†, linking its image to the rest of firms company, that have a strong brand image in their markets. They have achieve that through advertising campaigns where appeared together with other PepsiCo Brands. During the last decade Pepsi had a war with Coca-Cola, in which Pepsi always lost. In the last stage (since the arrival of Enrico) PepsiCo decides move away from that war, for focusing in its own problems. Another step in the new strategy was the acquisition of the leader companies in related markets, for achieving a new image of powerful and consolidated corporation. In other way PepsiCo is giving a corporation image, which is committed with subjects like racial and sex discrimination, and environmental problems. All that through the special programs focused on each area. In the last four year PepsiCo has suffered radical changes in its internal structure and in its market strategies. All these changes were propitiated by the arrival in the direction of R. Enrico, who implemented a radical change in PepsiCo†s mentality. He made very important decisions like to come off the restaurants (Pizza Hut KFC) and the bottlers, due to they were a heavy weight for the company. Although they were come off them, they follow linked to PepsiCo through strategic alliances, it is to say, that the restaurants still sell PepsiCo products and the bottlers follow bottling Pepsi. Moreover PepsiCo has a minority percent of share of these companies. Other important decisions that Enrico made were the strategic acquisitions of leader companies in related markets, like Tropicana and Mountain Drew. These acquired companies have given to PepsiCo as much profits as stronger company brand image of New PepsiCo. After analysing PepsiCo we have noticed that in spite of the company has increased its net product sales, that is not a real increase because the sales have increased due to the new acquisitions, and not because of the increase of the products, which already existed in the company. For this reason we recommended that, they should consolidate its old product and try to increase they sales. Another section, where we would like to make a recommendation, it is into the international section of PepsiCo, we think that they are too focused in the U.S. (although it is true that it is the market where they have biggest volume of sales), but they should try to consolidate in the international markets, and as well to try to penetrate in undeveloped markets, where its competitors are not established yet (i.e. Chinese market). How to cite Brief History of PepsiCo, Essay examples

We Are Pilots by Shiny Toy Guns free essay sample

Chad Petree is the co-producer, male lead vocalist, and songwriter of indie electronic band Shiny Toy Guns. He grew up in small town Shawnee, Oklahoma, where he and his best friend Jeremy Dawson developed a passion for music. They were involved in several bands after another, but none felt right, so by pattern they left them one by one and settled on making their own, Shiny Toy Guns. Even after releasing albums We Are Pilots, Season of Poison, and remix disc Girls Le Disko, their sales never went up to more than 60,000 copies of each album sold. Chad is a beautiful person, in all categories. His masculine build and black schoolboy hairdo make him physically attractive, where as the one part of his body that really attracts to me is his arm. Big black letters that read ‘To The Machine’ have been tattooed to his right arm, but it is the meaning of it that appeals it to me the most. We will write a custom essay sample on We Are Pilots by Shiny Toy Guns or any similar topic specifically for you Do Not WasteYour Time HIRE WRITER Only 13.90 / page Chad says that the saying on his arm is a reference to Pink Floyd’s song ‘Welcome To The Machine’, a personal favorite to Chad, and he says that it has so much meaning that he wanted it to be a part of him. I’ve taken those words so deeply to me that at one point I began begging my mom to allow me to tattoo the lyrics to my favorite song to my right arm, too. Without surprise, the answer was no. Through my disappointment, I found another trend I could follow in. I adored the idea of wearing band T-shirts like he does, so now what you’ll basically see in my closet are stacks of The Who, Nirvana, and Keane T-shirts. What I also adore about Chad is the recognition of what his fans want from him. As a kid, no major band ever came to his town, or at least no band of his interest. Now, as a music icon, he makes sure to satisfy his fans by touring in places such as Fredericton, NB, Canada instead of LA or Japan, as other stars do. I have also heard that he is irresistibly hilarious. But the major reason I love Chad Petree is typically because of his music. He puts so much soul and truth in his music and lyrics that it never fails to make me cry, and I guess this leads me to why I want to be like him someday. When I listen to the words that Chad had taken the time and effort to perfect, or the chords he synchronizes impressively on his guitar, it makes me feel close to my heart. He strums the music from its nature, and sings the words out of my mouth with such candid confidence that it makes me wish that I was the one who wrote those lyrics, or that I was the one who composed the piece. It’s just ultimate genius, and it has Chad Petree written all over it. I wish it had me written all over it. I do often sneak sayings and quotes from Shiny Toy Guns into my own words, I’ll admit, but they just never seem to click the way they must with Chad. You may find this stupid or immature, but I’m actually really bothered by the fact that I didn’t start the trend to wear band T-shirts, but instead had to pick it up from Chad. I’ll find another clever way to start a trend like that†¦ maybe a haircut, or a piercing, but deep down I know that those have nothing to do with the same meaning of Chad’s T-shirts or tattoo. I’ve got a handful of friends who have met Chad Petree, and when they told me, I could do nothing but envy them for a while. But when I came to my senses and asked them to tell me about their journey, they let me in on a side of Chad that I didn’t know. He is a cool laidback kind of guy, he always has a good time, he’s really close to his brother, Stephen, and he’s not overcome by fame and fortune. Instead, he’s more of the regular guy type, and he is hilarious, as I mentioned. After hearing that, I put in my mind that he is similar to that one schoolteacher there is bound to be in every school, the one all the girls fancy and all the guys look up to. My hypothesis was confirmed when I saw a video of Chad walking on the street about an hour and a half before a gig at a local bar, and he ran into someone who said their a huge fan of his. They sat down and talked for a while, so the man had the courage to invite him over for a drink and a game of foo sball. Chad happily accepted and after having a good time, he walked to his show with his new friend 15 minutes before, introduced him to the band, and then went onstage to begin his performance. Who does that? What kind of rockstar goes to a fans house for foosball an hour before his concert, then walks with him to the gig? I couldn’t stop laughing throughout the whole video. My friends were right; he was funny. What else can a say? Who wouldn’t want to end up like this hilarious attractive rockstar whose words inspire life out of me? Who wouldn’t have wanted to start a trend like he did, or write music like he did? To me, Chad Petree is a legend, and I can dream of being just like him someday.

Americas security and economic priorities

Americas security and economic priorities The United States of America has always prioritized on security and economic matters. The highest priority of the United States on matters of security is to ensure that all the American citizens are well protected by the state from any form of insecurity, either internal or external. The safety and the safeguarding of human life have been termed as matters of priority.Advertising We will write a custom essay sample on Americas security and economic priorities specifically for you for only $16.05 $11/page Learn More Over the years, the United States has been attacked severally by the terrorists who kill a lot of innocent Americans. To prevent any further attacks, the federal government has ensured that security remains a key priority. This has made the president become committed to the provision of ideal security in order to prevent any terrorist attacks and any related threats against the homeland security. The government has also ensured that through the co operation with the other stakeholders it is in the position of prevent and provide mitigation response mechanisms. The national strategy on matters of security has laid a strategic plan that addresses the issues of security in the 21st century. A report released by Fanez (2011) on matters of international security show that violence and organized crimes at the transnational level have been identified as matters of primary challenge that needs to be addressed quickly. Since this is a grave matter, the international community and the Central American governments have joined hands to ensure that the regional security is maintained. The different stakeholders have come together to ensure that citizens’ security is given priority and that the rates of violence are reduced. The economic interests and priorities of the United States government are to ensure economic recovery within the shortest time possible. This stimulation would enable the country to maintain strong ties with the international community and other players for economic development. The government intends to establish an economy based on transparency, accountability and responsibility among the key players. The government is working towards the improvement of the economy and a reduction of the high rates of unemployment and healthcare.Advertising Looking for essay on government? Let's see if we can help you! Get your first paper with 15% OFF Learn More By ensuring that the economy of the United States stabilises the U.S would be in a position to ensure that corporation exists with the international community. The economic policies of the U.S shape the other economies in the world and its wellbeing ensures that all other economies are operating from the same level. The aid offered by the United States to less developed nations assist in ensuring that economic ties exists as the debts are reduced and the level of standard of living is upgraded. International relationships have been ensured because of the economic interests of the U.S. The longevity of the US regional alliances is influenced by its cultural superiority, military strength, and the trading markets. These have caused imperialism in the region hence its long stand. U.S is a multilingual state that accommodates almost all the people in the world. The U.S deploys its military to different parts of the world. It also offers military assistance in both in human capital and knowledge leading to empowerment in military strength. Its might in military technology has ensured that other states can adopt the same through military aids and trainings. The trading blocks of the U.S have been opened to other countries. In conclusion, the U.S security priority is to protect its citizens against any internal or external security matters. It also aims at fighting terrorism, organised crimes, and violence that have become international matters. On economic matters the U.S aims at stabilising its economy a nd reducing the high rate of unemployment and making healthcare affordable and available to its citizens. New markets, military strength and cultural superiority have ensured that U.S stands out in the region. Funez, Angela. International Conference in Support of the Central America Security Strategy. 23 Jun 2011. Web. https://events.iadb.org/calendar/event/13928?lang=enAdvertising We will write a custom essay sample on Americas security and economic priorities specifically for you for only $16.05 $11/page Learn More Homeland Security. n.d. Web. https://www.whitehouse.gov/issues/economy-jobs/

Carbon Facts - Atomic Number 6 or C

Carbon Facts - Atomic Number 6 or C Carbon is the element with atomic number 6 on the periodic table with symbol C. This nonmetallic element is the key to the chemistry of living organisms, primarily due to its tetravalent state, which allows it to form four covalent chemical bonds with other atoms. Here are facts about this important and interesting element. CarbonBasic Facts Atomic Number: 6 Symbol: C Atomic Weight: 12.011 Discovery: Carbon exists free in nature and has been known since prehistoric time. The earliest known forms were charcoal and soot. Diamonds were known in China at least as early as 2500 BCE. The Romans knew how to make charcoal from wood by heating it in a covered container to exclude air.  Renà © Antoine Ferchault de Rà ©aumur showed iron was transformed into steel by the absorption of carbon in 1722. In 1772, Antoine Lavoisier demonstrated diamonds were carbon by heating diamond and charcoal and measuring the released carbon dioxide per gram. Electron Configuration: [He]2s22p2 Word Origin: Latin carbo, German Kohlenstoff, French carbone: coal or charcoal Isotopes: There are seven natural isotopes of carbon. In 1961 the International Union of Pure and Applied Chemistry adopted the isotope carbon-12 as the basis for atomic weights. Carbon-12 accounts for 98.93% of naturally-occurring carbon, while carbon-13 forms the other 1.07%. Biochemical reactions preferentially use carbon-12 over carbon-13. Carbon-14 is a radioisotope that occurs naturally. It is made in the atmosphere when cosmic rays interact with nitrogen. Because it has a short half-life (5730 years), the isotope is almost absent from rocks, but the decay can be used for radiocarbon dating of organisms. Fifteen isotopes of carbon are known. Properties: Carbon is found free in nature in three allotropic forms: amorphous (lampblack, boneblack), graphite, and diamond. A fourth form, white carbon, is thought to exist. Other allotropes of carbon include graphene, fullerenes, and glassy carbon. Diamond is one of the hardest substances, with a high melting point and index of refraction. Graphite, on the other hand, is extremely soft. The properties of carbon depend largely on its allotrope. Uses: Carbon forms numerous and varied compounds with limitless applications. Many thousands of carbon compounds are integral to life processes. Diamond is prized as a gemstone and is used for cutting, drilling, and as bearings. Graphite is used as a crucible for melting metals, in pencils, for rust protection, for lubrication, and as a moderator for slowing neutrons for atomic fission. Amorphous carbon is used for removing tastes and odors. Element Classification: Non-Metal Toxicity: Pure carbon is considered to be non-toxic. It may be eaten as charcoal or graphite or used to prepare tattoo ink. However, inhalation of carbon irritates lung tissue and can lead to lung disease. Carbon is essential for life, as it is the building block for proteins, nucleic acids, carbohydrates, and fats. Source: Carbon is the fourth most abundant element in the universe, after hydrogen, helium, and oxygen. It is the 15th most abundant element in the Earths crust. The element forms in giant and supergiant stars via the triple-alpha process. When stars die as supernovae, carbon is scattered by the explosion and becomes part of the matter integrated into new stars and planets. Carbon Physical Data Density (g/cc): 2.25 (graphite) Melting Point (K): 3820 Boiling Point (K): 5100 Appearance: dense, black (carbon black) Atomic Volume (cc/mol): 5.3 Ionic Radius: 16 (4e) 260 (-4e) Specific Heat (20 °C J/g mol): 0.711 Debye Temperature ( °K): 1860.00 Pauling Negativity Number: 2.55 First Ionizing Energy (kJ/mol): 1085.7 Oxidation States: 4, 2, -4 Lattice Structure: Diagonal Lattice Constant (Ã…): 3.570 Crystal Structure: hexagonal Electronegativity: 2.55 (Pauling scale) Atomic Radius: 70 pm Atomic Radius (calc.): 67 pm Covalent Radius: 77 pm Van der Waals Radius: 170 pm Magnetic Ordering: diamagnetic Thermal Conductivity (300 K) (graphite): (119–165) W ·m−1 ·K−1 Thermal Conductivity (300 K) (diamond): (900–2320) W ·m−1 ·K−1 Thermal Diffusivity (300 K) (diamond): (503–1300) mm ²/s Mohs Hardness (graphite): 1-2 Mohs Hardness (diamond): 10.0 CAS Registry Number: 7440-44-0 Quiz: Ready to test your carbon facts knowledge? Take the Carbon Facts Quiz Return to the Periodic Table  of Elements Sources Deming, Anna (2010). King of the elements?. Nanotechnology. 21 (30): 300201. doi:10.1088/0957-4484/21/30/300201Lide, D. R., ed. (2005). CRC Handbook of Chemistry and Physics (86th ed.). Boca Raton (FL): CRC Press. ISBN 0-8493-0486-5.Weast, Robert (1984). CRC, Handbook of Chemistry and Physics. Boca Raton, Florida: Chemical Rubber Company Publishing. pp. E110. ISBN 0-8493-0464-4.

The Role of Emotionfocused Theory in Functional Assessment Essay

The Role of Emotionfocused Theory in Functional Assessment - Essay Example Johnson credits Fritz Perls with the experiential gestalt concept that is critical to EFT (Greenberg & Johnson, 2005; Johnson, 2003). In the experiential approaches, the goal of therapy is . . . to increase awareness of emotional experience so that it is available as orienting information in dealing with the environment, and to help clients become aware of and responsive to the action tendencies toward which feelings prompt them (Greenberg, 2006, p. 501). EFT involves the therapist's creative involvement with the clients in a manner in which the therapist moves the clients into a structure of therapy that progresses beyond simple construction. That is, although EFT initially very much outlines conflict struggles in the clients with simple terms and concepts to invite client acceptance of the problems, as therapy moves onward, painting pictures becomes more of the art of therapy (Johnson, 2003). Experiential theory incorporates the complete being of the client in the present here-and-now focus. Johnson observed that it is the exception rather than the rule to delve into deep unconscious experience or repressed memories, as there is plenty of substantial information right in front of the therapist's eyes (Johnson, 2003). The substance of EFT is the client, including what and how the client experienced communication in the client's senses, body, and expressions (Perls, 1969). The verbal communication is secondary to the therapist: Words can lie, but expression does not. EFT and Humanistic Theory After the first movement of psychodynamic psychology and the second movement of behaviorism, the third movement of humanistic psychology (later, Humanistic Existential) emphasizes in the client a potential capability toward "self-directed growth" (Corey, 2001, p. 205). . The therapist's belief that the client has both strength and desire to fulfil potentialities positively affects the client's progress: "Individuals have within themselves vast resources for self-understanding and for altering their self concepts, basic attitudes, and self-directed behavior; these resources can be tapped if a definable climate of facilitative psychological attitudes can be provided" (Rogers, 2001, p. 115). Thus, EFT adopts a therapeutic act of honoring the client as a unique human being (Greenberg & Johnson, 2005; Johnson, 2003). This empathic interaction increases a client's congruence, a term Rogers used to describe the incorporation of self and experiences as they become more similar, unitary, and true. EFT and Existential Theory Existential theory concerns itself with core structures of the self, including meaning, being, crisis, anxiety, freedom, responsibility, guilt, and death. While Johnson summarized the "I-thou" relationship, an existential concept from Martin Buber (Greenberg & Johnson, 2005; Johnson, 2003), she presented presumptuously existential concepts within the EFT theoretical framework. Studying the client from a phenomenological perspective embraces the assumption that the client is the expert in his or her world. The job of the client is to assist the therapist to enter that client's experiential world. As such, this position of the client enhances the qualities necessary for the therapist to be as accepting, nonjudgmental, and genuine as

Ecological Footprint Reflection (Environmental Sustainability) Term Paper

Ecological Footprint Reflection (Environmental Sustainability) - Term Paper Example In practical approach one’s own personal life style (related to food, mobility or waste) is selected and its ecological footprint is analyzed for four weeks and then reduction strategies (intervention) were employed for that particular life style for the next four weeks. Then a comparison was brought in to see how the reduction strategies affected one’s Ecological foot print. The aim of this project was to analyze baseline food consumption based on calories and the reduction strategy was employed to reduce the calorie intake and to have a healthy diet. The 9th week, which was the first week of intervention failed miserably as that week alone had a large consumption; 1450 ml of alcoholic beverages, 1000ml of ice cream, 1.10 kg of fried chicken, 5 eggs and 4.48 kg of rice put together sums up a large intake of calorie, this high intake was associated to socializing with friends. The following weeks of intervention was more successful as both alcohol and ice cream consumption fell to 500ml each in the 2nd week to nil in the next two weeks for both. Alcohol has a high calorie content of 7 calories per gram and so reduction in alcoholic beverages can have good effect on the ecological footprint. This intervention any way had an effect on the overall alcohol consumption; 2250 ml in baseline tracking (4 weeks) compared to only 1825 ml on application of reduction strategy (4 weeks). At the same time ice-cream consumption was same for both the base line and intervention period. In the meat section the four week reduction strategy helped to reduce consumption of beef from 2.75 kg of initial four weeks (baseline) to 0.80kg and at the same time consumption of pork was reduced from 0.20 to 0.10 kg .Beef provides an enormous amount of calories on an average 250Kcal per 100gram. Pork contains high amount of non healthy fat. The intervention was not successful in reducing consumption of

The Psychology of Color

The Psychology of Color Consider it or not, bearing certain colors can help us elevate, make head way argument or encourage friends to share the latest gossip. Colors in our surroundings have the ability to keep us cool, motivate or de-motivate the conversation. The hues on packaging give some unperceivable messages that the enclosed product is salubrious, pricy or unsafe. Why? Because of the psychology of color, which refers to the strong emo ­tional reactions that we all have towards colors? Research studies show that our reaction is partly physiological based on the effects of the colors that have on our eyes and nervous system. It is also influ ­enced by our environment and life experiences. Beginning with the technology at its sim ­plest, the retina focuses on colors as rays of light which have varying lengths and degrees of refraction, reflection, absorption depending on the hue. The eyes sensing of each color induces fast reactions in the brain and autonomic nervous system. For example: Warm colors like reds, orange, yellows have the longest wavelengths, requiring energy to view them, thats why those colors seem to pop out at us. They stimu ­late the brain, raise pulse and respira ­tion rates. In contrast, cool colors like blues and green have the shortest wavelengths and can easily enter the eye. This produces a calming and relieves us while slowing the metabolism. In addition to the involuntary reac ­tions we have learned reception that is equally important to color. Were taught that pink is for baby girls and blue is for boys, white bridal gowns represents purity and naturalness, red for traffic signals which means to stop or danger ahead. The color of our clothes also speaks volumes. Would you be more related with a customer-service rep ­resentative who is dressed in white or black? Would you feel safer with a doctor wearing a navy tie or a bright orange one? Who would you choose as a finan ­cial advisor, a woman in a blue suit or one in hot pink? The colors we wear can be tranquilizing, enervate or energizing. While there are no good or bad colors, we can make exact selection to help us convey more effectively. This is true not only in fashion but also in home decoration, advertisement, graphics, product designs, and retail environments. For example: If guests yawning at our dinner parties? It may not be the company if your dining room walls are painted lavender, a color that encourages daydreaming and drowsiness. Looking for more than a cost-of-liv ­ing raise at work? As the most unforgettable and eye-catching of all colors, red will get you noticed and your boss will be much more likely to recall your ideas. Since color unconsciously determines people every day, theres a great van ­tage to understanding how and why these reactions occur. What follows is a detailed explanation of the physical responses we have towards each color, along with the most common psychological associations. Also sugges ­tions are included on how best is it to use this information in a variety of artistic, business, and lifestyle applications. Red When a toreador waves a red cape in the ring, he is playing to the crowd as much as the bull. Bulls are actually color ­blind and respond only to the movement of the cape; the audience, however, fully apprize the energy of vibrant red. The color says danger, fervor, warmth, intensity, hostility, and success. Thats not only an emotional reaction, but a physiological one as well. Red is a real shock to the system, takes grab of our attention and requires an effort to view. Looking at red will increase our blood pressure and make our pulse run. Did you ever thought why so many fast food restaurants are painted red? This is because red color sparks our salivary glands, making us hungry and also tiring our eyes, which boost us to eat, allot and leave faster. Gambling casinos found that people place larger and risky bets under red lights, so theyre often used in high-stakes areas. At the same time, the color provokes people to make speedy decisions, which is why its a popular choice for Buy Now buttons on retail websites. Red Red also transmits energy and courage, giving one a feel of power to get the things done. Thats why you would have seen politicians often wearing red ties. As a bonus, red is the most unforgettable of all colors as you can see gifts given in red gift wrapping, red hearts, red cards etc are memorized easily. Red kindles intense, strong emotion, passion among people. As already I have discussed above about bonus to red color, its the favorite color for valentines and appropriately named red light zone. Women in red are often seen as flirty, forthcoming, and playful. In China, red represents good luck and is worn by brides and used in red egg ceremonies to bless newborn babies. Feng Shui practitioners suggest using the power of red to kick out bad chi, or energy, from the house. But in deco ­rating, red comes with a lovingness. Red is used only in rooms where we want to boost activity and lively conversa ­tions, such as a living or dining room. It is also a great choice for pass ­ing through spaces where we dont spend a lot of time, such as hallways, lob ­bies, or guest bathrooms. In a childs room, the color causes insomnia. Due to high visibility it makes ideal for catching audience eye in advertisements and safe ­ty products like Campbell soup cans to fire extinguishers and exit signs. The dynamism of red also makes it the most commonly used color in national flags. COLOR PSYCH The red color gives the feeling of speed, power, joy, danger, and rage. True red is the most vivacious color. It is the driving color in the spectrum, express ­ing excitement. It attracts attention immediately and its separate the object and image from background. Red color makes people to feel warm. E.g. Coffee will seem hotter in a red cup than in a blue one. It is the first color we lose sight of, at dusk and is not well seen at a great distance. Barn, claret, and crimson reds are considered royal, single, strong and always great charm for men. Yellow There is a good reason for smiley face is yellow. The color of the sun, yellow gives a sense of lives. Psychologically it is the happiest color in the spectrum, guiding feelings of hope, joy, and spontaneity. Think of the term sunny disposal. When associated with the sun, yellow gives us an educated atmosphere that stands for wisdom, mind and vision. This feeling is supported by science, as yellow quickly reads with the brain, stimulat ­ing the nervous system. It is said to be the favorite color of Chinese philosopher Confucius. It is a color we cant neglect. It visually pops out. You certainly cant miss yellow taxis or autos in traffic. Its high visibility promotes quick, clear thinking. According to leg ­endary color theorist Faber Birren, who focused on the functional use of hues in everyday life, Birren was responsible for the creation of the Yellow Pages in the 1950s to relieve the on-the-job monotony for telephone operators. Research from Pantone later con ­firmed Birrens theory, proving that a yel ­low background with black type is the most readable combination for printed material and the most contributive to memory retention. No wonder its used on legal pads and traffic caution signs. It also adds liveness to other col ­ors, making hot hues seem even more brilliant and bringing cool colors to life. Its therefore a consistent favorite in the home, filling any room with warmth, good cheer, and light. Most popular in kitchens and dining rooms, yellow also provides an appetizing backdrop for food. However, a little goes a long way. In small quantities it encourages lively conversa ­tion and cheerful times, but lengthy exposure to bright lemon can arouse too much mental stimulation and create anxiousness. It has been reported that couples have more quarrels in yellow kitchens and the color can make babies cry. Pale but ­tercup is a safer choice in the home. Yellow sends out other mixed mes ­sages as well. References to a coward being yellow started in tenth-century. Color Psych Yellow is the happiest color in the spectrum according to psychology, related with warmth, optimism, and joy. Yellow visually appears at you, it the very evident color. It is good for signs and product packages. Yellow suggest clear thinking. Black type on a yellow ground is the most clear color combination and helps in memory storage. Yellow combines with other color cause vitality. Overexposure to bright yellow can be unsettling. Paler hues are better for socializing, whereas gold tones signify wealth. Orange As human being, sometime we feel decrease ambition, idea these instant marked by low energy level. The orange color boosts oxygen aspiration to the brain. And since orange also increase appetite and helps indigestion. Red and Yellow combination makes orange, taking over from both colors. It has the energy and vitality of red and the happy, friendly qualities of yellow. It makes orange bold, energizing and expressing naturalness and fun. Bright orange is a greater attention and used effectively by construction workers and crossing guards as a warning. It represents good value as well and making good use for sale signs in store windows. Moreover it is quiet tones like colors of pumpkins and growing leaves. Orange is a reminder of autumn and harvest with their warm pleasing groups. Eyes catches burnt orange very easily and have a sophisticated appeal that can be both elegant and exotic. Orange also says fresh, healthy, and juicy, making it a favorite for table settings and kitchen accessories. It is used in sparingly in home decoration. Many expensive restaurants paint their walls and because the color is welcoming and appetizing. Color Psych Orange is a stimulating, energizing color that appears friendly, outgoing, cheerful, and adventurous. Bright orange has very high visibility, making it ideal for warning signals or grabbing attention, even when used in small amounts. Easier on the eye, autumnal and spicy oranges are warm, exotic, and appetiz ­ing, while peach tones are most flat ­tering to the skin. People who wear orange are thought to be creative, enthusiastic, and fun to be with, but possibly also a bit irresponsible. Because of its playful, active qualities, orange is a favorite of children, teens, and athletes. GREEN Green not only represents life and growth. It is the most relaxing, comforting color in the spectrum. The reason is physiological. Unlike other hues, green focuses directly on the retina without being refracted, making it especially easy on the eyes. It is also thought to have great healing powers and the ability to relieve and refresh. According to color consultant,. L. Mortons Color Matters website, people who work in green environments have fewer stomachaches. The lighter green is more calming. That is one of the reasons hospital walls are often painted sea foam, to literally affects worried patients and visitors. Then theres the use of green rooms backstage at theaters and television shows to reduce tension to performances. The calming quality of green has made the official color of safety worldwide as in safe to go traffic signals. Officials in London found another safety use for the color Painting the alarming Black friars Bridge a more calming green greatly reduced the rate of suicide jumpers. Greens send a variety of messages, depending on the shade. Kelly greens bring to mind spring and the outdoors, conveying happy, youthful feelings. But that can also suggest immaturity and inexperience, such as a newcomer being too green to succeed. Forest green is the color of mature trees representing stability and growth. Amazingly, green color is used in law offices and financial institutions. Green is the color of money too. Olive has the most power associated with it because it reminds people of the military, while grass greens connection to new life and growth has come to sym ­bolize fertility. That made it the favorite color for wedding gowns during the Renaissance. Color Psych Light green is physically is the most relax ­ing and calming color in the spectrum. As the easiest color on the eye and it is also improve vision. Vibrant greens remind people of the spring, life, nature , and youthful energy. Darker greens are making a logical think of stability and growth, showing high economic status and success. Green is the worldwide symbol for safety. Green also means go. Those people wears green are thought, dependable, and generous. Green has some negative associations also, when someone is sick, they suggested to look around the green things. Similarly, Paris green is consistently rated as the most unwholesome of all colors. In decorating many shades of green show harmonious through of house. Bright greens bring the feeling of nature inside and can create a smooth visual flow between the indoors and outside architectural ornament. This hue has a refreshing, nurtur ­ing quality, making them particularly appealing in kitchens and dining rooms. Because light green makes pleasant feelings of peace, it is ideal for home sanctuaries, like bathrooms or peace ­ful bedrooms. Greens give a sense of purity and freshness in packaging that is why it is popular on cosmetic containers. Products in green wrappers are also thought to be healthful, natural, and environmentally friendly. Blue Most of the people like blue and their favorite color also. Blue is the best liked of all colors. If someone likes blue color that means he is in good company. Light to medium range blues are especially pleasing and restful. Staring at blue actually reduces your pulse and respiration rate and temporarily low ­ers your blood pressure. Blue are positive in sense practically all our associations. When we see cool or ocean blues, many of us think of the sky and calming waters and a vacation on an exotic island. In many cultures blue is believed the most protective of all colors. In the Middle East, for example blue doors are thought to guard against evil spirits and people in the American Southwest often paint their porch ceilings blue to ward off ghosts. Before the coming of refrigeration, cobalt blue was used in kitchens and pantries because insects, unlike humans, are pushed back by this color. Blue kitchens continue to be popular to this day. Navy blue in particular represents loyalty and trustworthiness. Blue is always ideal for expressing sincerity and reliability. Men particularly like blue. Navy blue also commands respect, like police and military uniforms while blue created to enforce moral standards. Brighter blues are perfect wearing for parties and social gatherings because blue is always friendly and likable. Darker blues means good breeding, high social status, stability, and dignity. Color Psych Particularly it is always favorite of men. Blue is the best liked of all colors Practically all our relationships with blue are positive and always rising and peaceful color. Navy blue commands respect, representing loyalty, trustworthiness, fidelity, and integrity. Deep blue is associated with luxury in many cultures. Blue has been a symbol of fidelity, hope, and faith since ancient times. Thats where the tradition of the bride wearing something blue originated. Blue is associated with a sweet taste, which is why it is consistently used on sugar pack ­aging and related products. Luxury cars often come in an elegant midnight or silver blue that symbolizes power and success, while sportier cars, such as the Volkswagen Beetle, come in a brighter shade to suggest fun. Purple Purple could be called the psychology ­ of elegance color. Historically, The person who is most outstanding or excellent and someone who tops all others that kind of people only used purple because it is so difficult and expensive to produce . According to Simon Garfields fasci ­nating book Mauve, thousands of mollusks needed to be crushed, salted for three days, and then boiled for ten just to make enough dye for a single dress It is most difficult to describe this color in ancient Rome it is reserve for Caesar. So it is no wonder that purple is associ ­ated with wealth, royalty, and highlife. But there is a spiritual side also since purple later became the color of associated with church cloth and it became a decoration of prayer shawls in Judaism. Interestingly, the once-exclusive purple is now more popular with women than men. As a matter of fact many women means purple color as their favorite color. Perhaps purples color composition of excitement of red with the order of blue. Its therefore considered the color of compromise, or striking a happy medium. People who wear purple are thought to be nurturing, passionate, and eager to please qualities more often judge to women than men. Purple conveys very different emotions depending on its shade. The darkest plum has funereal overtones and can be depress ­ing and solemn. In many countries it replaces black as the official color of mourning. Royal purple, with its noble heritage, also suggests affluence and status Because of the quantity of red in their composition, bright color carry the most energy. Those are happier and exciting colors, violets and laven ­ders have a romantic, nostalgic quality. The quality of mixed messages of purple, the purple color rarely used in food packaging at the supermarket and in big-ticket purchases such as cars or appliances. In packages and advertising the color is most often used to denote products or services aimed at women For decorating the purples can be very dramatic and sensual. COLOR PSYCH Royal purple exudes class, power, passion, sensuality, and luxury. Deep plum is spiritual and mysterious, with a serious, dignified quality. Lavenders and violets have a sweet, romantic, and nostalgic appeal. People tend to get less work done in purple rooms because the color encourages daydreaming. Women often cite purple as their favorite color. Pink Pink not only promotes friendliness, but actually discourages aggres ­sion and ill will. Peachy pinks always used on the packaging of cosmetics because the color is very feminine and also praising to ones complexion. Mass-market lines such as Maybelline, however, prefer eye- catching hot pinks to grab attention in crowded pharmacy displays. In chromatherapy, a pink room is recommended for people who have trou ­ble calming down and letting things go. No matter how bad your day is, it is hard to hold onto aggression in the presence of pink. Color Psych Pink is the most passive of all colors, promoting friendliness while discourag ­ing aggression against oneself as well as others. Considered the most feminine color, pink is associated with nurturing and compassion. Pink calms and relieves, and is thought to aid in digestion. Shocking pink has a much higher concentration of red, making it appear energetic, fun, and trendy. Men prefer peachy pinks to express love. Brown Brown color as the color of earth and protective trees, it pro ­vides comfort while reminding us of hearth and home. The brown color family becomes especially popular during anxious times of social or economic commotion. Warm neutrals are perceived as having lasting value and can make people feel like everything is going to be all right. Those people who wear brown is very dependable, sincere, and hardworking. That belief goes back to historic times when bright colors were reserved for roy ­alty and the wealthy, assigning browns to the peasants. Feel and a sense of humility always denoted by brown, Brown is always wardrobe choice. It will make you look acceptive, reliable, and trustworthy. However, brown can lack authority in a middle-class work environment. In interior design, brown is consid ­ered the great leveler, grounding all the other colors. In a lush garden, earthy brown is the perfect backdrop for nature entire palette, whether warm or cool. Although it is the color of wood, brown is part of practically every room setting. Muted neutrals are often favorites in living rooms, studies, and family rooms because they appear simplicity and peace while creating intimacy. A rich mix of textures keeps the naturals from being boring and can offer a relieving sensuality. Pale neutrals make a room feel large and less cluttered, while darker browns create a sense of coziness and security. Chocolate brown walls can be particular rich and sophisticated. Men are particularly fond of brown. The color is shown as rough and outdoorsy, making it present in sporting goods, casual clothes, and all-terrain vehicles. The masculine combination of blues and browns is also consistently popular with men in both clothing and home design. Paper-bag brown is used to suggest the freshness of food, a reminder of the wrapping used in outdoor produce mar ­kets. Color Psych Brown is a warm, comforting color associated with the earth, trees, hearth, and home. People tend to buy big-ticket products in neutral colors, especially in an uncertain economy. Browns both put consumers at ease and are considered timeless. Brown has a common feel in clothing, making one look approachable, reli ­able, and sincere. Brown has a masculine, rugged quality that particularly appeals to men. Paper-bag brown is used in packaging to denote a natural product. Gray Other definition of Gray is neutral. It is the color that people rarely love or hate. Gray is noncommittal, formal, and dignified. Gray is suggest maturity and wisdom. A person with gray hair means lifetime and increasing knowledge and experience. Gray lacks warmth, remote and serious which it can make appear. For example stone churches, grave ­yards, and skyscrapers. In packaging grays have a rich, pres ­tigious appeal? Luxury automobiles are most popular in silver tones, as are plat ­inum charge cards with their heavy fees. As usual high-end boutiques always wrap goods in gray boxes means that there is a precious gift inside. Metallic gray associated with scien ­tific and technological advances is used effectively when introducing state of the art products. That is why gray color is mostly used in automobile. In interior design, dark gray is dignified and formal, while a lighter gray is more restful, nei ­ther shade will encourage lively conversa ­tion. Grays are better suited to rooms where the residents are looking for peace of mind. Color Psych Gray represents noninvolvement, showing formal, dignified, and conservative authority. Unlike neutral brown, gray lacks warmth, which can make it appear remote, solemn, and a bit gloomy when used alone. Gray is associated with wisdom and maturity, adding to its moneyed appeal. Metallic grays offer the promise of scientific and technological advances, as well as a sense of speed and competence. Grays are cool and restful in home decor, but also discourage lively con ­versation and offer an unattractive backdrop for food. White White represents purity, innocence, virtue, and fidelity. That is why it is the most popular color for wedding dresses. In clothing, white is often compared with significant wealth its wearer has a high social status. It is consider that white is absence of color, more shades of white are available commercially than of any other color. White also stands for truth and good ­ness. Safety and medical products are often white to suggest antiseptic cleanliness. Think of cotton bandages, cotton balls, and doctors lab coats. Whites associate with heaven and angels. And it is Symbolizes death in India, China and Japan Color Psych White symbolizes purity, innocence, goodness, and truth. Although white is neutral, it is considered a cool color because of its association with snow and ice. White is often used to suggest sim ­plicity, sterility, and safety. Waving a white flag is the international symbol of a call for a truce. White is popular on the packaging of dairy products, low-fat items, and refined ingredients such as sugar and flour. Black Without any question the black is most classic and overpowering color. It is related with death and darkness; it gives wary feeling of the unknown. It is also mysterious. And good luck if a black cat crosses your path. Blacks perceived foreboding gives it an air of danger as well, and it is used to great effect for the clothing of bodyguards, bouncers, and FBI personnel to intimidate potential troublemakers. Black is also the most popular color for limousines, Lincoln Town Cars, and the official vehicles that transport dignitaries, because the color implies that the person inside is important and worthy of respect. Research studies of American football statistics found that teams wearing black uniforms had more disputed plays called against them, apparently because referees subconsciously considered them the aggres ­sors. And why do you think referees uni ­forms are dominated by authoritative black? In the fashion world, black is truly present. The all purpose little black dress, first designed by Coco Chanel, comes up again and again as the height of sophis ­tication. (Its also slimming and does not show dirt, two major fashion pluses.)

Hip Hop and the African American Dream Essay

Spoken-word music arrived in America for the first time with slave ships from West Africa.   Ethnomusicologists have traced the roots of hip hop to the dance, the drum, and the song of West African griots or storytellers.   The pairing of word and music is recognized as a portrayal of the painful journey of slaves who survived the passage.   In early America, the slaves drew on the common elements of African music with their ring shouts, their field hollers, as well as their spirituals.   Thus, Samuel A. Floyd, the director of the Center for Black Music Research at Columbia College in Chicago attests: â€Å"Speech-song has been part of the black culture for a long, long time† (McBride).   Ã‚  Ã‚  Ã‚   In the summer of the year 1973, an African American teenager in one of the Bronx River Houses, stuck a speaker in his living room window, ran a wire to the turntable in another room, and set the housing project of three thousand folks alight with party music.   Thus, Bronx turned into a music magnet, and hip hop was given birth to.   This birth led to the creation of dance styles, and graffiti artists found a new job: to paint the word â€Å"I† loud and clear because hip hop is all about identity, that is, â€Å"I am the best† (McBride).   Ã‚  Ã‚  Ã‚   James McBride notes: â€Å"Not since the advent of swing jazz in the 1930s has an American music exploded across the world with such overwhelming force.†Ã‚   As a matter of fact, hip hop is nowadays enjoyed by people from around the world, and by all races.   Still, the role of this music among the African Americans – the race through out of which emerge the best hip hop musicians – is crystal clear.   For African Americans, the music represents the good old dream to hit upon a pot of gold to millions of dollars.   Agonizing over how their parents slave many hours a day, young African Americans long to make it big in the hip hop business with fame and riches. Works Cited McBride, James. â€Å"Hip Hop Planet.† National Geographic, April 2007.

All Proven Rapists, Pedophiles and Murderers Should...

Working Title: â€Å"Capital punishment for all proven rapists, pedophiles, and murderers should be made the order of the day.† In the eighteenth century, death penalty was used as the severe Punishment if a Person disobeyed the laws. Death penalty also known as Capital Punishment is the judicially ordered execution of a prisoner for a serious crime. The court, who administers the law enacted by parliament, will, after conviction of a criminal who has done serious offence, sentence him to be killed. It is believed by many, particularly those of religious persuasion that this type of punishment is inhumane and the practice should be abolished. I personally disagree with this opinion for several reasons. As Stated above, death penalty†¦show more content†¦(n.d.). Welcome. Retrieved February 25, 2011, from http://www.virtualclassroom.net/tvc/cappun/ Capital Punishment - Research and Read Books, Journals, Articles at Questia Online Library. (n.d.). Questia - The Online Library of Books and Journals. Retrieved February 26, 2011, from http://www.questia.com/library/sociology-and-anthropology/criminology-and-crime/law-enforcement/capital-punishment.jsp Capital Punishment - Research and Read Books, Journals, Articles at Questia Online Library. (n.d.). Questia - The Online Library of Books and Journals. Retrieved February 26, 2011, from http://www.questia.com/library/sociology-and-anthropology/criminology-and-crime/law-enforcement/capital-punishment.jsp Death Penalty amp; Capital Punishment | Amnesty International USA. (n.d.). Amnesty International USA - Protect Human Rights. Retrieved February 26, 2011, from http://www.amnestyusa.org/death-penalty/page.do?id=1011005 Dictionary - Definition of Capital Punishment. (n.d.). Websters Online Dictionary - with Multilingual Thesaurus Translation. Retrieved February 25, 2011, from http://www.websters-dictionary-online.org/definitions/Capital Punishment?cx=partner-pub-0939450753529744:v0qd01-tdlqamp;cof=FORID:9amp;ie=UTF-8amp;q=Capital Punishmentamp;sa=Search#906 England, 1. I. (n.d.). Arguments for and against capital punishment. Capital Punishment U. Retrieved